How Long Should Your Business Strategy Last? A Guide for Agile Companies

This guide explains why companies should review their business strategies every 90 days and how they can involve a range of people from executives to regular team members in this process.

How Long Should Your Business Strategy Last? A Guide for Agile Companies

When it comes to developing a business strategy, the modern world requires agility and frequent updates. To ensure your company is staying ahead of the competition, I recommend updating your strategy every 90 days. This timeline is suitable for any industry, from retail to pharmaceuticals, oil, toys, clothing, furniture, and more. It's essential to remember that you shouldn't be changing your strategy on your own.

Instead, involve a range of people from executives to regular team members. The ideal time frame for your strategy depends more on the changes you want to introduce than the industry you're in. Whether it's a three-year, 10-year or longer-term strategy depends on how long it takes to make the transition. The key to success in today's business world is agility and flexibility.

Companies must be able to adapt quickly to changing market conditions and customer needs. To do this, they must have a well-defined business strategy that is regularly updated and adjusted. The best way to ensure that your business strategy remains up-to-date is to review it every 90 days. This allows you to make any necessary changes or adjustments quickly and efficiently.

It also ensures that your strategy remains relevant and effective in the ever-changing business environment. When reviewing your business strategy, it's important to involve a range of people from executives to regular team members. This will ensure that all perspectives are taken into account when making decisions about the future direction of the company. It also allows for a more comprehensive understanding of the current market conditions and customer needs.

The length of time for which you should review your business strategy depends on the type of changes you want to introduce. If you are introducing major changes or transitioning to a new business model, then a longer-term strategy may be necessary. However, if you are simply making minor adjustments or tweaks then a shorter timeline may be more appropriate. In conclusion, it is important for companies to have an up-to-date business strategy that is regularly reviewed and adjusted as needed.

The ideal timeline for this review process depends on the type of changes being made but should generally be done every 90 days. Involving a range of people from executives to regular team members will ensure that all perspectives are taken into account when making decisions about the future direction of the company.

Rena Chinnery
Rena Chinnery

Lifelong social media buff. Total tv enthusiast. Incurable twitter guru. Incurable tv practitioner. Proud food advocate. Beer geek.